Site-First SEO keeps expanding in ways that stay true to the core purpose of the plugin: giving website owners powerful, on-site SEO tools without relying on remote APIs or paid data services. Today we are happy to announce two important updates. The first is a brand-new UTM Builder that helps you track campaigns more clearly. The second is full compatibility with WordPress 6.9, including the most recent changes detailed in the WordPress 6.9 Field Guide.
Both improvements are available now in the newest release.
A Clearer Way to Build Campaign Tracking Links
UTM tags are one of the simplest ways to understand how visitors reach your website. Many marketers know they should use them, but the actual creation process often gets ignored or handled with external tools. The new UTM Builder in Site-First SEO fixes that. Everything happens inside your own WordPress dashboard. No extra accounts and no third-party scripts.
You will find the UTM Builder under the Site-First SEO menu. It allows you to create clean, standards-compliant tracking URLs with fields for source, medium, campaign, term, and content. All fields are optional. You can generate links for email campaigns, social posts, paid ads, QR codes, or any other promotional channel.
Because the UTM Builder is integrated with the rest of the plugin, your tracking links are created alongside the other tools you already use for title tags, on-page improvements, redirects, alt-text review, and the Visit Tracker. It keeps everything in one place and builds on the idea that your website should remain the primary source of truth for your SEO efforts.
Ready for WordPress 6.9
WordPress 6.9 introduces several changes that affect plugin behavior, admin interface hooks, script loading, and form handling. This update ensures Site-First SEO is fully aligned with the new standards.
Key improvements include:
- Verified compatibility with the new Script Modules system introduced in 6.9.
- Adjusted admin screens to match the updated interface guidelines.
- Confirmed support for the latest sanitization, escaping, and i18n requirements.
- Updated dashboard logic to avoid deprecated functions.
- Extensive testing across PHP 8.1 through 8.3.
If you are upgrading your site to WordPress 6.9, Site-First SEO will continue to operate smoothly. No changes are required on your end. Simply update to the latest plugin version and the new compatibility layer will be active.
Designed to Support Both Free and PRO Users
The UTM Builder is included in the free version of Site-First SEO. PRO users will see additional enhancements in future updates, including saved templates and reporting that connects your UTM tags with the Visits and Quick Wins modules. As with everything in Site-First SEO, new features will continue to rely on your own site’s data rather than external dependencies.
Update Now
You can install the newest version of Site-First SEO directly from your WordPress dashboard or from the plugin repository (search: site first seo potar). Updating ensures you have immediate access to the UTM Builder and the most up-to-date compatibility for WordPress 6.9.
If you need help configuring the new tools or want to explore the PRO version, contact me at any time.
Check out my other plugins for WordPress including Checkout Origin Guard – Block Credit Card Checkers and bad User Agents form your WOO checkout
